RBC Insurance and Shoppers Drug Mart Expand
Canadians can now purchase RBC Insurance Travel Insurance
through Shoppers Drug Mart website and earn Shoppers Optimum
TORONTO, February 13, 2013 RBC Insurance and
Shoppers Drug Mart Corporation today announced the launch
of co-branded travel insurance product offerings to be sold
exclusively online through the Shoppers Drug Mart website
beginning February 16, 2013.
"We're excited that the RBC and Shoppers Drug Mart alliance
has evolved to include travel insurance," said Neil Skelding,
president and CEO, RBC Insurance. "This new opportunity
fits well with our strategy of providing Canadians with more
channels to access our products and services. It will also
further highlight the importance of travel insurance for Canadians
when crossing the border, travelling internationally or outside
of their home province."
RBC Insurance/Shoppers Drug Mart - Understanding the
Value of Travel Insurance
A recent RBC Insurance survey found that among the 39 per
cent of Canadians planning to travel outside of Canada within
the next year, only 60 per cent are planning to purchase travel
insurance for their upcoming trip.
"Many Canadians already turn to Shoppers Drug Mart for
their travel needs, including passport photos, travel accessories
and immunizations," said Domenic Pilla, president and
CEO, Shoppers Drug Mart. "With the introduction of this
co-branded travel insurance, with a trusted provider like
RBC Insurance, we are strengthening our total travel offering
and improving access and choice for our customers."
The travel insurance lineup is the latest addition to the
suite of co-branded products available since RBC and Shoppers
Drug Mart announced an alliance in early 2012. The RBC Shoppers
Optimum banking account was launched at that time and the
co-branded MasterCard made its debut in the fall of 2012.
When Canadians visit the Shoppers Drug Mart website to purchase
travel insurance and enter their Shoppers Optimum card number,
they will earn 10 Shoppers Optimum Points per $1 of insurance
premium. Shoppers Optimum Points will automatically be credited
to their account. If the RBC Shoppers Optimum MasterCard is
used to purchase travel insurance online, another five points
per $1 will be earned, through the credit card.
Travel insurance products available through the Shoppers
Drug Mart website will include emergency travel medical, as
well as trip cancellation and interruption insurance.
About Shoppers Drug Mart Corporation
Shoppers Drug Mart Corporation is one of the most recognized
and trusted names in Canadian retailing. The Company is the
licensor of full-service retail drug stores operating under
the name Shoppers Drug Mart (Pharmaprix in Québec).
With more than 1,240 Shoppers Drug Mart and Pharmaprix stores
operating in prime locations in each province and two territories,
the Company is one of the most convenient retailers in Canada.
The Company also licenses or owns 55 medical clinic pharmacies
operating under the name Shoppers Simply Pharmacy (Pharmaprix
Simplement Santé in Québec) and six luxury beauty
destinations operating as Murale. As well, the Company owns
and operates 62 Shoppers Home Health Care stores, making it
the largest Canadian retailer of home health care products
and services. In addition to its retail store network, the
Company owns Shoppers Drug Mart Specialty Health Network Inc.,
a provider of specialty drug distribution, pharmacy and comprehensive
patient support services, and MediSystem Technologies Inc.,
a provider of pharmaceutical products and services to long-term
For more information, visit www.shoppersdrugmart.ca
About RBC Insurance
RBC Insurance®, through its operating entities, provides
a wide range of travel, life, health, home, auto, wealth and
reinsurance products and solutions, as well as creditor and
business insurance services, to individual and group clients.
RBC Insurance has more than four million clients globally.
We are one of the largest Canadian bank-owned group of insurance
companies and among the fastest growing insurance organizations
in the country. RBC Insurance employs more than 3,200 employees
around the globe, and is the brand name for the insurance
operating entities of Royal Bank of Canada.
- 30 -
For more information, please contact:
Shoppers Drug Mart