Royal Bank of Canada 2002 Annual Report
RBC at a glance
Corporate profile
Financial highlightsChairman and CEO messagesPerformance compared to objectivesStrategic prioritiesFrequently asked questionsManagement's discussion and analysisFinancial reviewOther information
RBC 2002 Annual Report cover RBC 2002 Annual Report cover RBC 2002 Annual Report cover
RBC 2002 Annual Report cover
RBC 2002 Annual Report cover
Building on our strengths
VisionValuesGoalsStrategic priorities

Corporate profile

Royal Bank of Canada (RBC), which trades as RY on the TSX and NYSE, and its subsidiaries operate under the masterbrand RBC Financial Group, and has five major lines of business: personal and commercial banking (RBC Banking), wealth management (RBC Investments), insurance (RBC Insurance), corporate and investment banking (RBC Capital Markets) and securities custody and transaction processing (RBC Global Services). RBC is one of North America’s premier diversified financial services companies and Canada’s largest company as measured by assets and market capitalization. In total, we serve more than 12 million personal, business and public sector clients worldwide from offices in more than 30 countries.

In Canada, we have strong positions in all lines of business. In personal and commercial banking, we rank first or second in most retail products including mortgages and deposits. In wealth management, we have the leading full-service brokerage operation (by assets), the largest private bank, the top mutual fund provider among Canadian banks and the second-largest self-directed brokerage operation (by accounts). In corporate and investment banking, we continue to be the top-ranked securities underwriter and a leading mergers & acquisitions (M&A) advisor. We are the largest Canadian bank-owned insurer, one of the fastest growing in the country, and a leader in travel insurance and creditor products. We also have by far the largest custody operations in the country. Our domestic delivery network includes 1,311 branches and other units, and 4,151 banking machines. Currently, we have 2.3 million online and 2.4 million telephone clients.

In the United States, we provide personal and commercial banking, mortgage origination, insurance, full-service brokerage and corporate and investment banking services to over two million clients through RBC Centura, RBC Mortgage, RBC Builder Finance, RBC Liberty Insurance, RBC Dain Rauscher and RBC Capital Markets. Outside North America, we provide corporate and investment banking, trade finance, correspondent banking, treasury and securities custody services to business clients, and private banking services to individuals. We also have a retail network in the Caribbean and the Bahamas and a major presence in the global reinsurance market.

Vision

To be a leading North American financial services organization, pre-eminent in Canada, with specialized global businesses in those areas where we have a strong competitive position.

Values

  • Excellent service to clients and each other
  • Working together to succeed
  • Personal responsibility for high performance
  • Diversity for growth and innovation
  • Trust through integrity in everything we do

Goals

To be recognized as:

  • The undisputed lead provider of integrated financial services in Canada
  • A best in class provider of select financial services in the United States
  • A premier provider of specialized global financial services

Strategic priorities

  • Strong fundamentals
  • North American expansion
  • Growth of high-return or high-P/E multiple businesses
  • Cross-platform leverage
Top of page