RBC Financial Group - Home Page Corporate Responsibility Report and Public Accountability Statement
OverviewGood BusinessContributing to CommunitiesCommitment to Causes
Message from the CEO
New breast cancer treatmentChild care
 

Health and Wellness

RBC is committed to healthy communities – and that means supporting health care and research at both the institutional and community levels. Our employees also volunteer their time and energy to health care organizations and charities around the world.

Health giving
RBC is a leading supporter of medical research, health care associations and hospitals; in fact, 28 per cent of all our donations go to this sector.

Some of the major gifts from the RBC Foundation in 2003 included $113,500 to the Multiple Sclerosis Society of Canada for various initiatives across the country. Our employees are active supporters of this cause too, especially in the annual Super Cities Walk for MS.

Since 1983, RBC has donated more than $2,400,000 to the Heart and Stroke Foundation of Canada, including a corporate gift of $360,000 paid out over three years, beginning in 2002. This support has helped to pioneer the development of a unique women’s section on the national Heart and Stroke Web site.

“Actively” seeking cures
Despite the fact that she suffers from a musculoskeletal pain and fatigue disorder known as fibromyalgia syndrome, Manitoba’s Barbara Painter power-walked the Joints In Motion marathon for the Arthritis Foundation, raising $7,200.

She’s typical of the thousands of RBC employees who walk, run, cycle and even canoe to raise money and awareness for health-related causes. Among others were 50 Dain Rauscher employees in Minneapolis, who joined more than 8,000 people in the annual Minnesota AIDS Walk, the state’s largest AIDS fundraiser. Still others get involved in the planning stages of events, such as Edna Johnson of Slave Lake, Alberta, who organized a Ride for Life to raise almost $5,000 for the Heart and Stroke Foundation.

A partnership between science and finance
The life-sciences sector is a key to Canada’s future prosperity, but many of our most promising companies lack the resources – both financial and managerial – to take their discoveries to market.

Enter MaRS: the Medical and Related Sciences (MaRS) Discovery District. Situated just blocks from the financial sector in downtown Toronto, this facility is Canada’s newest biotech and life-sciences hub, a place where researchers and companies in life sciences and other related disciplines can work together and build critical mass to make more discoveries, and then bring them to market more quickly and efficiently. The end result will be the growth of stronger Canadian companies, and the creation of high-value jobs for the future.

RBC Financial Group is committed to the prosperity of this sector, which is why CEO Gordon M. Nixon was keynote speaker at the launch of MaRS. His main message? If Canada is to have a successful medical and related sciences industry, it will need a deeper pool of investment capital. “We have to do much more to develop a financing system that can deal with the high risk and long lead times that characterize the world of bioscience. MaRS means that the world of science and the world of finance have become neighbours.”

New breast cancer treatment

 
 
Victoria Fusco and Stefanie Terrenzio, Ville Marie Oncology Foundation

Every year, more than 20,000 Canadian women are diagnosed with breast cancer. Many, as part of their treatment, undergo traditional radiation therapy, which can take four to six weeks. RBC was a major contributor in 2003 to a project that offers women a quicker, safer, more convenient breast cancer treatment.
     Brachytherapy is a leading-edge radiation treatment that affects only the site where a tumour has been removed. It takes just five days, compared to the several weeks required by traditional therapy.
     With RBC’s help – $45,000 in 2002 and another $45,000 in 2003 – the Ville Marie Oncology Foundation in Montreal
has already provided this treatment to a number of women and is on the way to establishing Canada’s first stand-alone brachytherapy centre.

RBC’s donation to the Ville Marie Oncology Foundation in Montreal helped fund equipment for a leading-edge radiation treatment, operated by technicians Victoria Fusco and Stefanie Terrenzio. The result: a breast cancer treatment that’s quicker, safer and more convenient for patients.
IMAGE: John Labelle
   

 

To support the wellness of our employees, RBC provides dependent-care support, flexible work arrangements, time-off or leave policies and wellness programs.

Promoting wellness
The evidence supporting the link between physical activity and good health continues to grow. That’s why RBC Insurance strongly supports healthy lifestyle and wellness initiatives, both in Canada and the United States, such as sponsoring activities that promote physical activity for kids.

As part of our overall goal of greater community support for the Peel Region of Ontario, where our RBC Insurance head office is located, we also hosted the first annual Charity Golf Classic for the Hospice of Peel, raising almost $60,000 for this agency that helps people living with life-threatening illnesses.

Supporting health and wellness is equally important for us in the United States. For example, Cindy Sloan from RBC Insurance in Greenville, South Carolina, organized her own 239-member team to take part in the Komen Upstate South Carolina Race for the Cure, and more than 80 other employees took part too. RBC Insurance was a gold sponsor of this annual event to raise funds for breast cancer research.

Terry Fox – and more
September 2003 marked the 23rd annual Terry Fox Run, with RBC employees taking part from Sydney, Nova Scotia, to Sydney, Australia. RBC Royal Bank branches accepted pledge sheets from runners, and RBC Capital Markets’ three-year pledge of $450,000 will cover all printing costs, ensuring that more of the funds raised will go directly to fund cancer research.

Cancer has touched just about all of us, whether personally or through a friend or relative. So it’s not surprising that RBC and our employees want to help find a cure – and support those who have the disease.

In Manitoba, RBC donated $5,000 to the Manitoba Prostate Cancer Support Group in honour of a local cancer survivor who established 80 support groups across Canada.

For more information on RBC’s support of health, visit rbc.com/community

An ounce of prevention
When children act aggressively or bully their peers, educators usually respond with severe consequences, such as suspending them from school. What’s happening, says David Wolfe, PhD, is that we wait for children to do something wrong, then punish them.

Dr. Wolfe, the first holder of the RBC Investments Chair in Children’s Mental Health and Developmental Psychopathology, believes it’s far better to prevent the problem in the first place. “Trauma resulting from unhealthy relationships is easier to prevent than to treat.”

The Chair was announced in 2001, along with a $2 million pledge from RBC Foundation over four years.

Dr. Wolfe has developed a curriculum for teens, focused on preventing dating violence and other high-risk behaviour. Called The Fourth R, it is based on the principle that relationship skills can be taught the same way as the traditional 3 Rs. It is being piloted in London, Ontario.

Child care

 
 
Princess Margaret Hospital in the Bahamas

Nothing is more heartbreaking than a sick child – one reason why our employees are so involved with children’s health care causes, and why RBC Financial Group is involved, too.
     For example, in the Bahamas, RBC donated $30,000 to the Neonatal Unit at Nassau’s Princess Margaret Hospital to purchase a VIP Bird Ventilator, which helps premature babies with breathing difficulties.
     RBC’s donation of $100,000 over two years to Camp Oochigeas, Canada’s longest-running summer camp for children with cancer, will help the Ontario facility establish a permanent home.
     Elsewhere, a $50,000 donation went to the British Columbia Children’s Hospital, with employees volunteering and raising funds all year long. In Winnipeg, RBC supported the annual Teddy Bears Picnic, helping raise funds for the Children’s Hospital Foundation of Manitoba. Employee volunteers staffed the tent, and RBC donated $15,000 to the foundation, continuing a relationship that began in 1989.

A staff nurse monitors the VIP Bird Ventilator at Nassau’s Princess Margaret Hospital in the Bahamas,
funded by a donation from RBC.
IMAGE: S. Anthony Brown

 

Top of Page